In the latest Touchpoint Group insights session, we focused on covering key aspects of Ipiphany, our proprietary AI text analytics platform designed to transform open-ended customer feedback into actionable insights.
The April 2024 Touchpoint Group Insights session on the US market focuses on analyzing app review data from 40 US banks to understand customer experience and identify opportunities for improvement.
3 key areas included in this session are:
(1) The importance of analyzing online app reviews
(2) Quickly identifying and resolving issues
(3) Ensuring no new insights are missed
Banks are constantly challenged to meet evolving customer expectations.
In our recent Touchpoint Group Insight session, the focus is on how Ipiphany, our AI-powered text analytics platform, can help identify problems, and uncover insights to empower prompt and effective action.
We demonstrate how public data from the UK market, specifically feedback from mobile banking app users on iOS and Google Play, can be analysed to gain insights.