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In the latest Touchpoint Group insights session, we focused on covering key aspects of Ipiphany, our proprietary AI text analytics platform designed to transform open-ended customer feedback into actionable insights.
Read moreBanks are constantly challenged to meet evolving customer expectations. In our recent Touchpoint Group Insight session, the focus is on how Ipiphany, our AI-powered text analytics platform, can help identify problems, and uncover insights to empower prompt and effective action. We demonstrate how public data from the UK market, specifically feedback from mobile banking app users on iOS and Google Play, can be analysed to gain insights.
Read moreWe explore the topic of successful UI changes by looking at the performance of Santander's UK mobile banking app, and we examine how recent UI changes by Santander have influenced customer satisfaction. To help highlight the impact of UI changes, we analysed public reviews from Santander UK's mobile banking app on Google Play and the App Store.
Read moreIn the latest Insights Session, Glenn Marvin and Yazad Karkaria from Touchpoint Group discuss the performance of banking apps in the Indian market. This session highlights how customer feedback can influence the strategies of prominent banks, emphasising the importance of benchmarking using Touchpoint Group’s Ipiphany platform. Here’s a detailed look at the key findings and insights.
Read moreIn this month's Banking App Insights session, we explore the latest trends and insights in the banking app market. This session focuses on the UK market for April 2024, analysing performance, identifying emerging issues, and providing strategies for staying ahead with new app versions. Let's dive into the key findings and recommendations.
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