We've analysed public reviews of leading UK banks to uncover how they meet their customers' needs, and the results may surprise you! Open Banking plays a major role in customer happiness for both Tier 1 banks and disruptors.
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By applying a standardised set of measurements to leading banks in markets across the world, we can gain a better understanding of the core issues customers care about and use this to draw data-driven conclusions about how global trends drive market changes.
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By analysing publicly available app reviews in conjunction with your own VoC and contact centre operational data, you’ll be uniquely positioned to identify issues in your own organisation, giving you the tools you need to solve problems your customers experience and use your budget wisely.
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Understanding that your app has a problem is one thing, but uncovering the impact of the issue, identifying what customers it affects and devising a solution for the problem is much more difficult. Discover how Ipiphany identifies business problems with enough detail to provide solutions.
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By analysing public app reviews under the SURF Pillars, you’ll gain greater insight into how your customers feel about the parts of the app that are most important to them, and understand how to apply that insight to targeted improvements that make a difference in customer retention and RoI
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Without a clear, data-driven analysis of market positioning, it’s nearly impossible to make accurate predictions about how changes will impact ratings or position in the market. Here, we investigate how Competitor Analysis can give you a strategic advantage.
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